New Crucial Ballistix Sport SODIMMs Boost Gaming System Performance

Performance Memory Delivers Faster Speeds and Increased Energy Efficiency in Smaller Form Factors

Key Messages:

  • Offer increased speeds up to 1866MHz and increased efficiency for PC laptops, all-in-one systems, and mini ITX motherboards*
  • Use up to 10 percent less voltage than standard SODIMM modules, enabling longer battery life**
  • Feature XMP profiles for easy configuration, and are optimized for the latest 4th generation Intel© Core™ i5 and i7 mobile processors
  • DDR3 modules available in 4GB and 8GB densities

Multimedia Elements:

US Contact
Andrew Rodger
Crucial
+1 (978) 518-4516
crucial@matternow.com
www.crucial.com

UK Contact
Joan Lunny
Crucial
+44 (0)1355 586130
crucialeupr@micron.com
www.crucial.com/uk

Boise, ID, and Glasgow, UK, June 04, 2013 � Crucial, a leading global brand of memory and storage upgrades, today announced new Crucial® Ballistix® Sport SODIMMs, designed to boost performance of gaming laptops, all-in-one systems, or mini ITX motherboards*. Featuring XMP profiles for easy configuration and DDR3 speeds up to 1866MHz, Ballistix Sport SODIMMs deliver a faster and more responsive gaming experience. Optimized for the latest 4th generation Intel® Core™ i5 and i7 mobile processors, Ballistix Sport SODIMMs offer lower latencies and increased energy efficiency compared to standard SODIMMs.

Engineered to run on 1.35V** instead of the standard 1.5V found in most laptop memory modules, Ballistix Sport SODIMMs can reduce DRAM power consumption in systems by up to 10 percent, enabling longer battery life. Offered in 4GB and 8GB densities, Crucial Ballistix Sport SODIMMs will be available in early July.

“Gamers want to arm their system with a performance edge, and Crucial Ballistix Sport SODIMMs represent a new weapon of choice for laptops, mini ITX motherboards, and all-in-one systems,” said Jeremy Mortenson, Ballistix product manager, Crucial. “Ballistix Sport SODIMMs offer faster speeds and lower latencies than standard SODIMM modules and enable the performance users come to expect from Crucial Ballistix memory.”

Crucial Ballistix memory is backed by a limited lifetime warranty and is rigorously tested to meet or exceed the high-quality performance specifications customers have come to expect from Crucial. As a brand of Micron, one of the largest manufacturers of DRAM in the world, Crucial engineers work to design, refine, test, manufacture, and support an extensive line of memory modules. For more information, please visit www.crucial.com/ballistix.

About Crucial.com
Crucial.com is a leading online retailer specializing in computer memory (RAM) and solid state drives (SSD), and is operated by a subsidiary of Micron Technology, Inc., one of the world's leading manufacturers of computer memory products. Crucial.com offers more than 250,000 compatible products for nearly every computer system: home and business, old and new, PC and Mac® computers. Utilizing a suite of easy-to-use, free online tools, including the Crucial® System Scanner and the Crucial Memory Advisor™ tool, crucial.com makes it easy to find a compatible upgrade to improve computer performance and restore system reliability. For more information, visit www.crucial.com.

About Micron
Micron Technology, Inc. is one of the world's leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets a full range of DRAM, NAND and NOR flash memory, as well as other innovative memory technologies, packaging solutions and semiconductor systems for use in leading-edge computing, consumer, networking, embedded and mobile products. Micron's common stock is traded on the NASDAQ under the MU symbol. To learn more about Micron Technology, Inc., visit www.micron.com.

* On mini ITX motherboards that support SODIMM modules
** On supported systems

©2013 Micron Technology, Inc. All rights reserved. Information is subject to change without notice. Crucial, the Crucial logo, and Ballistix are trademarks of Micron Technology, Inc. All other brand or product names are trademarks or registered trademarks of their respective holders.